Website Redesign Proposal

"Your firm has 20+ years of expertise and a 4.8-star reputation.
Let's build a website that shows it."

A Modern Digital Presence for Jones & Associates

A comprehensive website audit, redesign strategy, and implementation plan to transform your online presence and attract new clients in Danville and beyond.

View Your New Website See the Full Audit

Prepared For

Richard H. Jones, CPA

Date

February 2026

Investment

$5,000

Scroll to explore

Executive Summary

Your Website Is Your
Digital Front Door

In 2026, 68% of consumers research a business online before making contact. Your current website is creating a first impression that doesn't match the quality of service Jones & Associates has delivered for over 20 years.

The Problem

Your current website is built on an outdated 2012-era template, isn't mobile-friendly, and lacks the features modern clients expect from a trusted financial professional.

The Opportunity

A premium, modern website will convert more visitors into clients, establish immediate credibility, and showcase 20+ years of expertise to a wider audience online.

The Solution

A custom-designed, mobile-first website that reflects the professionalism and trust that your firm has earned — built to generate leads and grow your practice.

Critical Issues Found

What's Holding Your
Website Back

These aren't cosmetic issues — they're actively costing you potential clients every day.

Not Mobile-Friendly

Your site uses fixed-width layouts from 2012 with no responsive design. On phones (where 73% of local searches happen), visitors have to pinch, zoom, and scroll sideways. Most leave immediately.

73% of traffic is mobile — you're losing them

No Professional Imagery

No photos of your team, your office, or your work. Visitors can't see the real people behind the firm. For a trust-based business like accounting, faces and presence matter enormously.

Zero team photos on the site

Outdated Template Design

The site uses a generic medical/dental template with a green color scheme that doesn't reflect your brand. It looks identical to thousands of other template sites online, eroding trust and uniqueness.

Generic template, not custom

Poor Google Visibility

Missing meta descriptions, no structured data, no blog content, and minimal local SEO optimization. When potential clients in Danville search "CPA near me," your site is fighting an uphill battle.

Missing critical SEO elements

No Client Portal

Modern CPA firms offer secure document upload portals so clients can send tax documents safely. Your site has no portal link — clients have to email sensitive documents or drive to your office.

No secure document exchange

Weak Social Proof

Only one client testimonial is displayed. You have a 4.8 Google rating — that's exceptional! But visitors to your site would never know. Your best marketing asset is completely hidden.

4.8 stars hidden from visitors

Before & After

The Transformation

See the difference a modern, custom-designed website makes for your firm's first impression.

Current Website Needs Update

Not mobile responsive

No team photos or office imagery

Generic template design

Only 1 testimonial shown

No client portal access

No SEO optimization

No contact form

Broken JavaScript elements

New Website Custom Built

Fully mobile responsive

Professional team & office photos

Premium custom design, unique to you

Scrolling testimonials with Google reviews

Secure client portal integration

Full SEO optimization for Danville

Contact form with service selector

Animated stats, smooth interactions

Visual Preview

Your New Website,
Up Close

Every detail has been crafted to convey trust, professionalism, and expertise. Here's what your clients will see.

Experience It Live — View the Website

Custom Service Imagery

Each service gets its own editorial-quality image with moody, professional lighting.

Professional Team Profiles

Real faces build real trust. Your leadership team front and center.

Richard H. Jones

CPA / Founder

Virginia Tech triple degree. 20+ years leading the firm.

Robert Wright

Enrolled Agent

IRS-licensed. Specialist in complex tax situations.

Your Office, Featured Prominently

Jones & Associates office building in Danville, VA

Feature-by-Feature Audit

Comprehensive Comparison

Feature	Current Site	New Site
Mobile Responsive Works on phones & tablets	No Fixed-width layout, requires pinch-zoom	Yes Fully responsive, tested on all devices
SSL / HTTPS Secure connection	Partial Not confirmed secure	Yes Full SSL encryption
Team Photos Professional headshots	None No staff photos anywhere on site	Yes Full team section with professional photos
Office Imagery Building & office photos	None Only generic stock graphics	Yes Real office building & service imagery
Client Testimonials Social proof	1 only Single testimonial in a slider	9+ Scrolling columns with Google integration
Contact Form Lead generation	No No contact form found	Yes Full form with service selector & auto-response
Google Maps Location embed	Link only Text link, no embedded map	Embedded Interactive Google Maps in contact section
SEO Optimization Search engine visibility	Poor Missing meta tags, no schema markup	Optimized Full meta, OG tags, local SEO targeting
Client Portal Secure document access	No No portal integration	Yes Secure portal button in navigation
Page Speed Load time	Slow PHP image resizing, render-blocking JS	Fast Optimized assets, lazy loading, no framework bloat
Social Media Integration Social sharing	Minimal Facebook link only, no OG tags	Full OG tags, Twitter cards, rich link previews
Google Reviews Display 4.8 star rating	Hidden Your 4.8 rating isn't shown anywhere	Prominent Hero badge + testimonials section

What's Included

Everything In Your
New Website

A complete, turnkey website solution — designed, built, and delivered ready to impress.

Custom Premium Design

A unique, branded design built from scratch. Navy & gold color palette reflecting trust and sophistication. No templates, no cookie-cutter layouts.

Fully Mobile Responsive

Looks and works perfectly on every device — phones, tablets, laptops, and desktops. Your clients can find you from anywhere.

Professional Imagery

Professional team headshots, office building photography, and editorial service imagery throughout. Real faces build real trust.

Google Reviews Integration

Your 4.8-star rating displayed prominently with a scrolling wall of real client testimonials. Turn your reputation into a conversion engine.

SEO & Local Search

Optimized for "CPA Danville VA," "tax preparation near me," and related searches. Meta tags, structured data, and local business optimization.

Client Portal Integration

Secure document portal access right from the navigation bar. Clients can upload tax documents and access their files without leaving your site.

Contact & Lead Capture

A professional contact form with service type selector, automatic email notifications, and embedded Google Maps showing your location.

Lightning Fast Performance

Optimized for speed with lazy loading images, minimal code, and no bloated plugins. Your site loads in under 2 seconds on any connection.

Modern Interactions

Smooth scroll animations, animated counters, glass-morphism navigation, and hover effects that create a premium, Apple-like user experience.

Return on Investment

The Numbers Speak
for Themselves

A $5,000 website investment pays for itself faster than you'd think.

3-5

New Clients to Break Even

At average CPA fees, the site pays for itself quickly

24/7

Always Working for You

Your best salesperson never sleeps or takes vacation

10x

More Credible First Impression

Premium design signals premium service

Consider this: If your average client is worth $1,000-$2,000 per year in recurring fees, this website only needs to attract 3-5 new clients to pay for itself in the first year — and it will continue generating leads for years to come.

Investment

Simple, Transparent Pricing

One price. Everything included. No hidden fees, no monthly surprises.

Complete Website Package

$5,000

One-time investment

Everything your firm needs to make a powerful first impression online and convert visitors into clients.

Custom premium design — unique to Jones & Associates, not a template
Fully mobile responsive — perfect on every phone, tablet, and desktop
Professional photography — team headshots and office building imagery
6 service pages — Tax, Accounting, Payroll, Estate, Retirement, Audits
Google Reviews integration — 4.8-star rating prominently displayed
9+ client testimonials — scrolling showcase of your best reviews
Contact form with lead capture — notifications sent directly to your email
Client portal integration — secure document access for existing clients
SEO optimization — targeting Danville, VA and surrounding areas
Google Maps embed — 635 Main Street location pinpointed
Social media integration — rich previews when your link is shared
30 days of post-launch support — text changes, tweaks, and fixes included

Project Timeline

From Kickoff to Launch

A streamlined process that respects your time and gets results fast.

Discovery & Content Gathering

We'll collect your firm's details, service descriptions, team bios, and any existing materials. Quick 30-minute call to understand your vision and goals.

Week 1

Design & Development

We build your complete website with all custom design, animations, and content integration. You'll get a preview link to review in your browser.

Week 2-3

Review & Revisions

You review the site, we make any changes you'd like. Up to 2 rounds of revisions to make sure every detail is exactly right.

Week 3-4

Launch Day

We deploy the new site, configure your domain, set up analytics tracking, and make sure everything is running smoothly. Your new digital presence goes live.

Week 4

A Modern Digital Presence for Jones & Associates